Google question 1 | BMAL 550 – Effective Executive Communication | Liberty University

  

Case 1-1 from the book:  Argenti, P. A. (2016). Corporate communication (7th ed.). New York, NY: McGraw-Hill. ISBN: 9780073403274 

How does the changing environment for business affect Google’s ability to communicate in this situation?

  

You are required to conduct research using the Liberty University Online Library to respond to each question.  By using the resources available on the Liberty University Online Library site, you will find 3 articles by 3 different authors to answer the question chosen. All of the articles must have been published within the past 5 years. An answer to the question must be based upon a full analysis of the research and must be fully grounded in the research. Compare and contrast the 3 articles you researched, all of which must be utilized in your answer. 

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